Jon Keel has developed a reputation as a results oriented online business advisor, having been in this arena since January, 1997. In addition to being CEO of Improved Results (www.Improved-Results.com) which he founded in September, 1997, and co-founder of Business Social Networking, LLC (www.CorpSocialNetworking.com), he co-developed the Xavier University MBA E-Business program, where he taught Online Marketing and E-Commerce. He frequently speaks to audiences about performance-based marketing for online and offline businesses. He has written numerous articles and has appeared on several TV and radio news and talk programs. He co-developed the first pay-per-click search engine bid management software and wrote the first book on pay-per-cl