Steve Kayser is an award-winning business writer who has been featured in the book "Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs" (2008) by David Merman Scott, a marketing best practices case study by MarketingSherpa, "Purple Cows" (by Seth Godin); "A Marketer's Guide to e-Newsletter Publishing," Credibility Branding, Innovation Quarterly, B2B Marketing Trends, PRWEEK, and Faces of E-Content magazine. His writings have appeared in Corporate Finance Magazine, CEO Refresher, Entrepreneur Magazine, Business 2.0, and Fast Company Magazine, among others.
Steve is the author of the " Shoot the Donkey" column.
Steve is the author of the " Shoot the Donkey" column.
- Shooting the Donkey in the Complex Sale ... Hollywood Style
- Veni, Vidi, Tiré a dos burros. (I came, I saw, I shot two donkeys.)
- Marketing & Advertising Donkeys ... Shoot'em if You Got'em
- Good Companies Gone Bad ... and How to Fix'em
- My Darling, Is That Manure Stick You Have On?
- PowerPoint Proof of Pudding Test ... Dare You Take It?
- No Legs. No Arms. Overcoming the Adversity Donkey
- When Ode to Misery Beckons ... Find Your Ode to Joy
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